Description
Join us on 26th September for a CPD on Innovating Triple Bottom Line Sustainability with Design Thinking.
Equip chartered surveyors with knowledge and practical insights on using Design Thinking to develop sustainable business models, focusing on balancing economic growth, social equity, and environmental stewardship within the Triple Bottom Line framework.
Outline:
- Introduction
- Overview of the Triple Bottom Line (TBL) concept.
- Overview of Design Thinking.
- Benefits for the industry.
- How Design Thinking can be applied to develop a sustainable TBL business model.
- Case Study Example.
- Application to Paradoxical Tension.
- Ideation Tool Exercise.
- Q&A
Speaker
Aisling Hurley is the founder of the digital marketing agency – thebusinessfairy.ie. The company provides services such as research, analysis, strategic consultancy, and training to a client list that includes the Italian pharma company Relife Menarini, British Airways, Laurence Llewelyn Bowen, Catherine Fulvio, HSS Hire, Crest Solutions, etc. The firm develops domestic and international strategies through the utilisation of a specific digital toolset and innovation frameworks. Previous to this she was the co-founder of specialist joinery firm, Teamwoodcraft.
Aisling has been the recipient of several business awards including an Ernst and Young nomination. She has worked with a range of business support organisations including IBEC, the SFA, Mentors Work, Young Social Innovators, DCU UStart, DCU Ryan Academy, ETB’s, LEO’s including Dublin City, and various Skillnets. She has lectured in a number of third level institutions, including DCU, Trinity College Tangent, UCD Innovation Academy and was a core team member of Advisory Ireland Business Mentors, part of the limited government approved OGP tender groups. She currently lectures on SETU’s MBA Executive Leadership programme in Sustainable Design Innovation.
